This baseball cap by Damson Madder features the brand's classic embroidered smiley motif, complete with an adjustable back for the perfect fit. This baseball cap by Damson Madder features the brand's classic embroidered smiley motif, complete with an adjustable back for the perfect fit. Damson Madder was born out of a desire to make exciting designs, responsibly. From their North London studio, they craft playful, ultra-feminine designs meant to be worn again, and again (and again!). Think maximal style, minimal impact.