Celebrate the 65th anniversary of Barbie in a book dedicated to the fascinating history of the world’s most popular doll. Created by Mattel founder Ruth Handler, a game-changing feminist visionary, Barbie defied the conventions of the 1950s, establishing a role for women other than a wife and mother. Celebrate the 65th anniversary of Barbie in a book dedicated to the fascinating history of the world’s most popular doll. Created by Mattel founder Ruth Handler, a game-changing feminist visionary, Barbie defied the conventions of the 1950s, establishing a role for women other than a wife and mother. Founded in Paris in 1994 by Prosper and Martine Assouline, Assouline is the first luxury brand on culture. It began with the desire to create a new, contemporary style of book, using the couple's experienced eye for visually rich stories and compelling narratives, and has expanded to cover over 1,700 titles.